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Writing and Publishing

Five Reasons a Writer Should Pursue a Traditional Publishing Deal

The Benefits of Going with a Traditional Publisher

In “Why Self-publishing vs Traditional Publishing Doesn’t Matter” I pointed out that both options have the potential to satisfy the core needs of a writer seeking publication. Writers must carefully consider the pros and cons of each option before pursuing either one. Future posts will consider some of these issues.

To start the discussion, here are five reasons why a writer should go with a traditional publisher:

1. Wider Distribution

Traditional publishers have distribution avenues that are effectively not available to self-published books. Sure, there are work-around solutions, but they’re limited and require much time and effort. Traditional publishers handle the distribution, easy peasy.

2. An Advance

Traditional publishers provide an advance. While the advances are getting smaller, they still exist. Self-publishers never receive an advance. In fact, self-publishing costs money, so it’s like a negative advance.

3. More Prestige

An author of a traditionally published book earns greater respect and garners more esteem.

4. Higher Quality

Traditional publishers generally produce a higher quality product. There are more eyes looking at it to catch errors and make it the best they can.

5. They Do the Heavy Lifting

What about e-books, hardcover and paperback, press releases, cover designs, ISBN, bar codes, back cover material, and author photos? A traditional publisher handles all these items. There’s nothing for the author to master or worry about; traditional publishers make it happen.

Traditional Publisher versus Self-Publishing

Given all this, why would anyone want to self-publish? Next week, we’ll consider why.

Learn more about writing and publishing in Peter’s book: Successful Author FAQs: Discover the Art of Writing, the Business of Publishing, and the Joy of Wielding Words. Get your copy today.

Peter Lyle DeHaan is an author, blogger, and publisher with over 30 years of writing and publishing experience. Check out his book Successful Author FAQs for insider tips and insights.

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Writing and Publishing

ISBNs and Indie-Published Books

Do you wonder about getting ISBNs for your indie-published books? It’s not too important to have an ISBN for e-books. I’ve heard of several successful indie authors who see no point in it.

However, having an ISBN does make a book seem more professional and part of mainstream book publishing. But aside from the image it conveys, I’m not aware of any tangible advantage for e-books.

You don’t need ISBNs for print books either, but I think they’re important. They facilitate ordering and tracking. Though bookstores typically don’t want to deal with self-published authors (unless you are local or have a connection with the manager), they will need the book to have an ISBN to order it and track it in their system.

In the United States, buy ISBNs from Bowker.

Note that you need one ISBN for each format your book is in hardcover, paperback, e-book, audiobook, and so forth. If an organization will provide an ISBN as part of its services, look carefully at what you may give up when you use their ISBN.

Learn more about writing and publishing in Peter’s book: Successful Author FAQs: Discover the Art of Writing, the Business of Publishing, and the Joy of Wielding Words. Get your copy today.

Peter Lyle DeHaan is an author, blogger, and publisher with over 30 years of writing and publishing experience. Check out his book Successful Author FAQs for insider tips and insights.

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Writing and Publishing

The Benefits of Using ISBNs: Don’t Publish Your Book Without One

Many successful indie authors do not use ISBNs (for their e-books), and they see no reason why they should. The number Amazon provides works just fine from a practical standpoint.

Having said that, an ISBN gives your book added credibility and has more universal recognition than an ASIN (Amazon Standard Identification Number) when searching for a book by number. So I opt for an ISBN.

Buying ISBNs

However, buying an ISBN costs money. In the United States, buy ISBNs from Bowker. Currently, the standard price for one ISBN is $125, ten costs $295, and one hundred costs $575.

Note that you will need one ISBN for each format your book is in: Hardcover, paperback, e-book, and audio, so that’s four ISBNs. Given the costs, I see why many indie-published authors skip them.

Learn more about writing and publishing in Peter’s book: Successful Author FAQs: Discover the Art of Writing, the Business of Publishing, and the Joy of Wielding Words. Get your copy today.

Peter Lyle DeHaan is an author, blogger, and publisher with over 30 years of writing and publishing experience. Check out his book Successful Author FAQs for insider tips and insights.

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Writing and Publishing

How Do You Get an ISBN For Your Book?

ISBN stands for International Standard Book Number. It’s a globally accepted standard for identifying books. Your book needs an ISBN if it is to be viable: most retailers require it, and it helps people find your book.

Probably the only reason not to have an ISBN is if you aren’t going to sell your book and don’t care if people read it. But if that’s the case, why write or publish it in the first place?

If you go with a traditional publisher, they will provide it. Easy peasy.

If You Self-Publish, You Must Get Your ISBN

Though you may be able to buy it from the various organizations that help writers self-publish, all ISBNs originate from Bowker. I suggest going directly to them.

Don’t be shocked, but a single ISBN costs $125, while a block of ten currently runs $275. Each version of your book needs its own ISBN, so you could quickly burn through four: hardcover, paperback, ebook, and audiobook.

Some companies that support self-publishing buy ISBNs in bulk and then provide them to clients at a discounted rate. However, before you go that route, carefully investigate the details to make sure you are aware of any limitations. This isn’t to imply there are dangers with this option but simply a warning to check before buying.

There is more to learn about this topic, but this will get you started.

Learn more about writing and publishing in Peter’s book: Successful Author FAQs: Discover the Art of Writing, the Business of Publishing, and the Joy of Wielding Words. Get your copy today.

Peter Lyle DeHaan is an author, blogger, and publisher with over 30 years of writing and publishing experience. Check out his book Successful Author FAQs for insider tips and insights.