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Writing and Publishing

9 Keys to Self-Publishing Success

It’s never been easier to publish a book, but that doesn’t mean we should I once read a self-published book, a novella. I read it for several reasons: it was recommended (which turned out to be a bad reason), it would be a quick read, I’d never read a novella, and it was free (I […]

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Writing and Publishing

Researching Competitive Titles

A common part of many book proposals is a “competitive works” section. I recently researched competitive titles for one of my book proposals. What I saw enlightened me. Traditionally Published Books To research competitive titles, I first looked at books from traditional publishers. They gave me pause. I had to think a bit to determine […]

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Writing and Publishing

Five Reasons a Writer Should Pursue a Traditional Publishing Deal

The Benefits of Going with a Traditional Publisher In “Why Self-publishing vs Traditional Publishing Doesn’t Matter” I pointed out that both options have the potential to satisfy the core needs of a writer seeking publication. Writers must carefully consider the pros and cons of each option before pursuing either one. Future posts will consider some […]

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Writing and Publishing

Three Possible Problems with Self-Published Books

Self-published Book Problems Self-published books carry a stigma of poor quality: weak writing, shoddy editing, second-rate production, and a product that often screams “amateur.” Unfortunately, this perception stems from the growing evidence provided by many self-published works. Though not all self-published books are substandard, too many are. Here are thee examples self-published book problems from […]

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Writing and Publishing

Self-Published Authors Need to be Entrepreneurs

Being a self-published author requires a lot of hard work but offers great rewards In the rapidly changing world of book publishing, an emerging reality is that a self-published author needs to be ab entrepreneur. Writing a great book is not enough; penning compelling content is only the first step. Authors who desire to self-publish […]

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Writing and Publishing

Book Cover Design

Several years ago, Karen Saunders wrote an excellent article “How to Make a Book Cover Design that Flies Off the Shelf!” Today, her suggestions are still just as valid. However, there is the one I would elevate in importance: “Seek the services of an experienced book cover designer.” I don’t view this as an option […]

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Writing and Publishing

The Two Extremes of Self-Publishing: Both Are Wrong

With changes in publishing and advances in technology, it’s never been easier to publish a book. This isn’t to imply publishing a book is easy, just that the barriers are disappearing and the costs are dropping. This emerging reality leads to two extremes of self-publishing for do-it-yourself authors who want to publish their books. Extremes […]

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Writing and Publishing

Why We Should Always Have Four Books in Our Book Pipeline

Some authors start writing their book, focus on it until completion, work to publish it, and then promote it. Then they start their next book—assuming they have an idea for one. They have one book in their book pipeline. Other authors are working on so many books that it’s hard to accomplish anything. I fall […]

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Writing and Publishing

What Do Readers Care About?

When book readers consider our book, few will bother to look to see who published it. They won’t care if a major publisher, let alone any traditional publisher, produced it. When it comes to publishers, there is little brand loyalty, let alone much brand recognition. The imprint is of no consequence. How the printed book […]

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Writing and Publishing

What Type of Book Will Yours Be?

A couple of years ago, I wrote about “Six Types of Books in My Library.” In summary, this is how I view my books on my bookshelves: Running out of space and wanting to downsize, I gave away all my books in the last three categories. Some of those books will be read, many will […]