Writing and Publishing

My Addiction to Alliteration

I used to be addicted to alliteration: the repetition of similar sounds near each other in a sentence, usually at the start of words. “Similar sounds” is an example of alliteration. An extreme example would be “Similar sounds starting successive words…”

Just as some people consider a pun as the highest form of humor, I elevate alliteration as a revered writing skill. I used to employ it often, too often, in fact.

Apparently alliteration has become passé. Some even say to avoid it, as alliteration distracts the reader. How sad. In discussing this with Chip MacGregor, he allowed that two or perhaps three sound repetitions are acceptable, while four or more are excessive.

Yikes! I’ve pulled off four and five alliterative sounds—and once proudly strung together six in a row. When in the depths of my addiction, I would replace an ideal word with an acceptable one just to satisfy my compulsion. Even now, with my craving in check, I’m especially pleased at this post’s title, with the beginning and ending of two words that showcase my skill.

My addiction to alliteration will never go away, but I am in recovery. (But, oh, how I miss it.)

Learn more about writing and publishing in Peter’s book: The Successful Author: Discover the Art of Writing and Business of Publishing. Get your copy today.

Peter Lyle DeHaan is an author, blogger, and publisher with over 30 years of writing and publishing experience. Check out his book The Successful Author for insider tips and insights.

By Peter Lyle DeHaan

Author Peter Lyle DeHaan, PhD, publishes books about business, customer service, the call center industry, and business and writing.

2 replies on “My Addiction to Alliteration”


I journal every day and have been diligent in doing this since 2008. I also go back each day to reread writings from the same date from previous years. I found myself using the word “that” too much so, due to my own OCD, I’m removing all of them by rewording sentences. Possibly I’ve gone too far, but “that” is my personal habit to control.

Thanks for your posts, Peter.


What do you think? Please leave a comment!