As the final post in this series on platform building, we’ll address blogging. Although blogging isn’t right for every author, it is something that warrants serious consideration. After all, you are a writer and you wrote a book, so blogging is a natural extension of what you do: using words to connect with your audience and build a following.
Your blog should be integrated into your website, not a separate, stand-alone effort. (Conversely, you can expand your blog to become a website.) There are two aspects of blogging: the technical part of setting up a blog and the writing part of producing fresh content on a regular basis.
In other posts, we look at both, including a series on using WordPress for your blog and website. This website, by the way, uses WordPress.
This series on blogging will be a great primer for those who want to start blogging, provide helpful tips for those already using WordPress, and may even inspire bloggers not using WordPress to switch.
You love words, so now build a writing life that lasts. Successful Author FAQs answers the questions new and growing writers ask most, with clear advice on craft, publishing, and staying encouraged.
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Peter Lyle DeHaan, PhD, is a full-time, career author. He’s published scores of books, hundreds of articles, and thousands of blog posts, with experience as a publisher, editor, and commercial freelance writer. A passionate wordsmith, his goal is to change the world one word at a time. Learn more at PeterLyleDeHaan.com.
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