Categories
Writing and Publishing

Three Reasons to Comment on Blog Posts – and One Reason Not To

There are several blogs I follow; I read them whenever I can. Sometimes I just read, and other times I read and comment. Only a small percent of blog readers take time to comment. The reasons are many: too busy, a lack of confidence, not knowing what to say, fear, and so forth. There are, […]

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Writing and Publishing

Your Turn: What Do You Like (or Not Like) About Twitter?

The social media site Twitter is becoming the go-to platform for many I’m on several social media sites, but the one that I use the most and am the least confused by is Twitter. I’ve grown a following, tweet and retweet regularly, and engage a bit with my followers. Twitter is the one social media […]

Categories
Telephone Answering Service

How Do You Use Social Media at Your TAS?

Use Social Media as the Spokes of the Wheel and Your Website as the Hub By Peter Lyle DeHaan, PhD Most telephone answering services (TASs) have a website. That’s great! But not all do. They don’t think it’s worth the modest investment and feel social media serves them quite well. I’ve even heard from services […]

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Writing and Publishing

Social Media Content

For social media, I post an excerpt from my blog posts on social media, with a link pointing back to that post on my website. Though social media platforms prefer you don’t do this, because they want to keep you on their site, I want to get people to my site. That’s what is most […]

Categories
Writing and Publishing

What Social Media Content Strategy Is Right for You?

Some writers post new material on social media. Others repeat content from their blog. I do neither. Here’s why. Republishing the whole post isn’t a good idea because it repeats content, and search engines dismiss duplicate content. And I feel it’s too time-consuming and therefore not a good use of my time to write new […]

Categories
Writing and Publishing

Social Media Posts

With social media posts, I always want to direct people to my website, my home base, that I own and control. This means posting a link on social media. I do that on Twitter (because there isn’t room for the full post) and on Facebook (because a link is all I have time for). I […]

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Writing and Publishing

What Is Your Twitter Strategy? Discover How to Use Social Media

At one time, publishers would be impressed with your sheer number of Twitter followers (or Facebook likes), but now their focus is more on engagement. What is your Twitter strategy to build your author platform? Are you interacting with your Twitter followers? Do you try to connect with them, and do they appreciate the value […]

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Writing and Publishing

UR Turn: Are You on Instagram?

Share photos and videos with friends on Instagram In past months we’ve talked about a lot of social media sites, such as Twitter, Facebook, LinkedIn, YouTube, Goodreads, Google+, and Pinterest.  Another social media platform is Instagram, a place to share pictures and videos from your smartphone (and now computer).ur As far as social media sites […]

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Writing and Publishing

UR Turn: Do You Post Videos on YouTube?

YouTube Is the Second-Largest Search Engine in the World In past months we’ve talked about our presence on various social media sites. Here’s my list: Twitter, Facebook, LinkedIn, Pinterest, Goodreads, and Google+. Let’s connect on your platform of choice. There’s also YouTube. People gravitate to video. As a writer, I don’t so much like this […]

Categories
Business

Social Media: Opportunity or Distraction?

By Peter Lyle DeHaan, PhD For some, the mere mention of social media produces a crooked smile and lights up their eyes. To them, it’s the preferred way to communicate; they would be lost without it. Others groan and roll their eyes at the mention of social media. Some give it a resigned yawn, quickly […]