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Writing and Publishing

What’s a Widget and Why Do I Want Them on My WordPress Blog?

Part 4 in the continuing series on using WordPress for blogging: a platform-building, book-selling tool. Last week we talked about WordPress themes. Today, the subject is widgets. If a theme is analogous to a cover or skin for a cell phone, then a widget corresponds to an app. Just as our smartphones don’t need apps, […]

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Writing and Publishing

How Often Do You Post on Your Blog?

Last Saturday, in this series on blogging, I talked about the importance of having a theme to guide content for our blogs. Another critical element is to follow a regular posting plan. On this blog, I post every Saturday morning. It’s a good rhythm for me and regular readers know to expect new content each […]

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Writing and Publishing

What’s a WordPress Theme?

Part 3 in the continuing series on using WordPress for blogging: a platform-building, book-selling tool. Each blog or website needs a theme. There are two ways to understand this. From a content standpoint, a blog needs a theme or topic to guide writing and attract readers. The theme of this blog is book publishing, of […]

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Writing and Publishing

Why Every Blog Needs a Theme

This is part 3 in our continuing series on blogging. First, I shared why writers should blog, and then I gave the four elements of a post. Today’s topic is the one key thing we must do before our first post: develop a blogging theme. For my first blog Musings, I wrote about anything and […]

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Writing and Publishing

What’s the Difference Between a WordPress Page and Post?

Part 2 in the continuing series on using WordPress for blogging: a platform-building, book-selling tool. Many beginning WordPress bloggers are confused by the difference between a page and a post. Aside from both being one-syllable, four-letter words that start with “P,” they also look the same, both when writing them and viewing them. However, they […]

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Writing and Publishing

Four Elements of a Successful Blog Post: Use Each Component to Maximize Results

Last week, I shared eight reasons why every writer should blog and also linked to my new series on setting up and using WordPress. Today, I want to look at the four key components of a successful post. Title: What might make for a great article title may not be a great blog title. Blog […]

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Writing and Publishing

Eight Reasons Why Every Writer Should Blog

I feel strongly about the importance of blogging, and the title of this post confirms that. However, I admit to tapping hyperbole to make a point. A more accurate title might be “Eight reasons why every writer should consider blogging.” Blogging may not be right for everyone; surely there are exceptions. But before you claim […]

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Writing and Publishing

Using WordPress For Your Blog

Two Options to Consider This is a blog about book publishing, yet today starts a series on blogging. Why? While there are many options to use for blogging, I’ll only address WordPress, simply because it’s the most popular option. WordPress is to blogging, as Microsoft Word is to word-processing. With WordPress, there are two flavors […]

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Writing and Publishing

Integrate Blogging With Your Author Platform

As the final post in this series on platform building, we’ll address blogging. Although blogging isn’t right for every author, it is something that warrants serious consideration. After all, you are a writer and you wrote a book, so blogging is a natural extension of what you do: using words to connect with your audience […]

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Writing and Publishing

I Blog, Therefore I Am: The Blogs of Peter DeHaan

This year, marks my sixth year of blogging, with my original blog, Musings, still online, although I’ve moved it a few times. Lately, however, it hasn’t had much activity, with my focus shifting to my other blogs. Over the years, Musings has had various taglines; here are the ones I remember: Musings have over 500 […]