What do the days ahead hold for those of us who publish books? What is the future of book publishing? Given the rapid changes the industry is undergoing, we anticipate a different tomorrow, but just how much different will it be? Will today’s roles even exist in a decade or two? Predicting the future or […]
Discover What Type of Writer You Are and Then Embrace It There are different types of writers. They have different motivations, are at different places in their writing journey, and have different goals. Here’s how the different types of writers break down: 1. The Aspiring Writer I’ve heard many people refer to themselves as aspiring […]
In Guy Kawasaki’s new book, APE: Author, Publisher, Entrepreneur-How to Publish a Book, he advances the term “artisanal publishing” as a new way of looking at self-publishing. The vanity publishing of yesteryear can be smartly rejuvenated with a fresh perspective of artistry, hence the concept of artisanal book publishing. As the distinction between traditional publishing […]
Consider all the really great books that don’t sell. Consider some of the poorly written books that do. Although this is unfair, it is also a reality. Fortuitous timing aside, these two situations point out the fact that producing and selling books is part art and part business. I’ve been in business much of my […]
Last week I shared that the three parts of publishing a book we’re writing it, producing it, and marketing it. Each of these aspects has a creative element and a business element. Balance the pure artist and the pure entrepreneur in a respectable tension. The pure artist says, “Let me create without interference. I don’t […]
Platform: Get Noticed in a Noisy World By Michael Hyatt (reviewed by Peter DeHaan) Michael Hyatt dedicates his book Platform to all the creative people who were dismissed because they lacked a platform to promote their work. As his subtitle proclaims, he wants to help them Get Noticed in a Noisy World. Divided into five […]
APE: Author, Publisher, Entrepreneur-How to Publish a Book By Guy Kawasaki and Shawn Welch (reviewed by Peter DeHaan) There are many good (and a few not so good) resources that cover self-publishing. Some are in the form of books, others as podcasts, and more as blog posts. By far the best I’ve seen is the […]