At one time, I became preoccupied with my writing platform. This was a huge mistake.
It nearly ruined my career and almost destroyed me as a writer. I lost the joy of writing and was ready to give up. It wasn’t until I stopped fixating on growing my platform that my passion to write returned.
Having said that, I’m still working on growing my writing platform, but I’m not putting an unhealthy amount of pressure on myself. I do what I can and don’t fret (too much) about the results.