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Business

Respect Your Existing Business Relationship Status

Unrestrained Marketing Can Drive Business Away By Peter Lyle DeHaan, PhD In most cases, businesses face legal restrictions when it comes to calling residential phone numbers. Aside from some carved-out exemptions, the one key exception is if there is an existing business relationship (EBR) between the company and the person they’re calling. So, if you’re […]

Categories
Business

Fax Removal Line: A Lesson in Futility

Unethical Business Practices Hurt Everyone By Peter Lyle DeHaan, PhD The deluge of phone calls was not how I wanted to start my week. These calls slammed my company’s sales line—with complaints against another company. What unfolded was a revealing look at the ugliness of unethical marketing tactics. Though I haven’t had a fax machine […]