Unrestrained Marketing Can Drive Business Away By Peter Lyle DeHaan, PhD In most cases, businesses face legal restrictions when it comes to calling residential phone numbers. Aside from some carved-out exemptions, the one key exception is if there is an existing business relationship (EBR) between the company and the person they’re calling. So, if you’re […]
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The Politics of Calling
By Peter Lyle DeHaan, PhD With the fall elections in the United States now in our rear-view mirror, we can now take a calmer look at what happened. In the days preceding the election, more than one person shared with me their eagerness for the voting to come to a conclusion. Quite succinctly, their common […]