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The Key Consideration in Self-Publishing Versus Traditional Publishing

In the past few weeks, I covered the pros and cons of traditional publishing versus self-publishing (sometimes called indie publishing). I strove to be fair in comments and balanced in my coverage. Here are the four posts:

Where do I stand on this? Will I seek a traditional publisher or go the indie-publishing route? Is there a third option to consider?

Though this publishing deliberation looms as a decision every author needs to make on an author-by-author basis, it’s not that simple. It’s a consideration every author must make on a book-by-book basis.

Yes, depending on the book, some lend themselves to traditional publishing and others cry out for self-publishing. Critical considerations are the book’s topic, genre, and audience size, as well as an author’s goals for reach, distribution, and earnings. I have some books I hope to publish with a traditional publisher, while others I expect to go the self-publish route.

The key is that the self-publishing versus traditional publishing debate isn’t a once-and-done consideration, but it’s a topic to revisit with each book.

Be a Hybrid Author

That’s my plan. I want to do both.

It’s called being a hybrid author. I will seek a traditional publisher when it makes sense and self-publish when that’s the better path. Combining these two options will maximize my career as an author—and hopefully my earnings potential at the same time.

Traditional publishing versus self-publishing isn’t an either/or consideration. It’s a yes/and strategy. The answer is in being a hybrid author.

Learn more about writing and publishing in Peter’s book: Successful Author FAQs: Discover the Art of Writing, the Business of Publishing, and the Joy of Wielding Words. Get your copy today.

Peter Lyle DeHaan is an author, blogger, and publisher with over 30 years of writing and publishing experience. Check out his book Successful Author FAQs for insider tips and insights.

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